Snag is an online employment website specializing in the hourly marketplace. Founded in 2000 with offices in Washington, D.C., Richmond, Virginia, Charleston, South Carolina, and Oakland, California, Snag has been named to Fortune Magazine’s “Great Place to Work” Best Small & Medium Workplaces list for eight consecutive years. Snag has also been named to Washingtonian’s “Great Places to Work” and Deloitte’s “Fast 500”, a ranking of the fastest growing technology, media, telecommunications, life sciences and clean technology companies in North America.
Brynjolfsson and McAfee are not Luddites. Indeed, they are sometimes accused of being too optimistic about the extent and speed of recent digital advances. Brynjolfsson says they began writing Race Against the Machine, the 2011 book in which they laid out much of their argument, because they wanted to explain the economic benefits of these new technologies (Brynjolfsson spent much of the 1990s sniffing out evidence that information technology was boosting rates of productivity). But it became clear to them that the same technologies making many jobs safer, easier, and more productive were also reducing the demand for many types of human workers.
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While such changes can be painful for workers whose skills no longer match the needs of employers, Lawrence Katz, a Harvard economist, says that no historical pattern shows these shifts leading to a net decrease in jobs over an extended period. Katz has done extensive research on how technological advances have affected jobs over the last few centuries—describing, for example, how highly skilled artisans in the mid-19th century were displaced by lower-skilled workers in factories. While it can take decades for workers to acquire the expertise needed for new types of employment, he says, “we never have run out of jobs. There is no long-term trend of eliminating work for people. Over the long term, employment rates are fairly stable. People have always been able to create new jobs. People come up with new things to do.”
But something else happened in the global economy right around 2000 as well: China entered the World Trade Organization and massively ramped up production. And it was this, not automation, that really devastated American manufacturing. A recent paper by the economists Daron Acemoglu and Pascual Restrepo—titled, fittingly, “Robots and Jobs”—got a lot of attention for its claim that industrial automation has been responsible for the loss of up to 670,000 jobs since 1990. But just in the period between 1999 and 2011, trade with China was responsible for the loss of 2.4 million jobs: almost four times as many. “If you want to know what happened to manufacturing after 2000, the answer is very clearly not automation, it’s China,” Dean Baker says. “We’ve been running massive trade deficits, driven mainly by manufacturing, and we’ve seen a precipitous plunge in the number of manufacturing jobs. To say those two things aren’t correlated is nuts.” (In other words, Donald Trump isn’t entirely wrong about what’s happened to American factory jobs.)
In 2011, Snagajob was named the best small business to work for by the Great Place to Work Institute. Virginia Governor Bob McDonnell visited Snagajob headquarters the day of the announcement to offer his congratulations.
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Now, it’s possible that some of the productivity slowdown is the result of humans shifting out of factories into service jobs (which have historically been less productive than factory jobs). But even productivity growth in manufacturing, where automation and robotics have been well-established for decades, has been especially paltry of late. “I’m sure there are factories here and there where automation is making a difference,” says Dean Baker, an economist at the Center for Economic and Policy Research. “But you can’t see it in the aggregate numbers.”
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Granted, there are much scarier forecasts out there, like that University of Oxford study. But on closer examination, those predictions tend to assume that if a job can be automated, it will be fully automated soon—which overestimates both the pace and the completeness of how automation actually gets adopted in the wild. History suggests that the process is much more uneven than that. The ATM, for example, is a textbook example of a machine that was designed to replace human labor. First introduced around 1970, ATMs hit widespread adoption in the late 1990s. Today, there are more than 400,000 ATMs in the US. But, as economist James Bessen has shown, the number of bank tellers actually rose between 2000 and 2010. That’s because even though the average number of tellers per branch fell, ATMs made it cheaper to open branches, so banks opened more of them. True, the Department of Labor does now predict that the number of tellers will decline by 8 percent over the next decade. But that’s 8 percent—not 50 percent. And it’s 45 years after the robot that was supposed to replace them made its debut. (Taking a wider view, Bessen found that of the 271 occupations listed on the 1950 census only one—elevator operator—had been rendered obsolete by automation by 2010.)
Still, Katz doesn’t dismiss the notion that there is something different about today’s digital technologies—something that could affect an even broader range of work. The question, he says, is whether economic history will serve as a useful guide. Will the job disruptions caused by technology be temporary as the workforce adapts, or will we see a science-fiction scenario in which automated processes and robots with superhuman skills take over a broad swath of human tasks? Though Katz expects the historical pattern to hold, it is “genuinely a question,” he says. “If technology disrupts enough, who knows what will happen?”
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Even our fears about automation and computerization aren’t new; they closely echo the anxieties of the late 1950s and early 1960s. Observers then too were convinced that automation would lead to permanent unemployment. The Ad Hoc Committee on the Triple Revolution—a group of scientists and thinkers concerned about the impact of what was then called cybernation—argued that “the capability of machines is rising more rapidly than the capacity of many human beings to keep pace.” Cybernation “has broken the link between jobs and income, exiling from the economy an ever-widening pool of men and women,” wrote W. H. Ferry, of the Center for the Study of Democratic Institutions, in 1965. Change “cybernation” to “automation” or “AI,” and all that could have been written today.
A less dramatic change, but one with a potentially far larger impact on employment, is taking place in clerical work and professional services. Technologies like the Web, artificial intelligence, big data, and improved analytics—all made possible by the ever increasing availability of cheap computing power and storage capacity—are automating many routine tasks. Countless traditional white-collar jobs, such as many in the post office and in customer service, have disappeared. W. Brian Arthur, a visiting researcher at the Xerox Palo Alto Research Center’s intelligence systems lab and a former economics professor at Stanford University, calls it the “autonomous economy.” It’s far more subtle than the idea of robots and automation doing human jobs, he says: it involves “digital processes talking to other digital processes and creating new processes,” enabling us to do many things with fewer people and making yet other human jobs obsolete.
Nevertheless, automation will indeed destroy many current jobs in the coming decades. As McAfee says, “When it comes to things like AI, machine learning, and self-driving cars and trucks, it’s still early. Their real impact won’t be felt for years yet.” What’s not obvious, though, is whether the impact of these innovations on the job market will be much bigger than the massive impact of technological improvements in the past. The outsourcing of work to machines is not, after all, new—it’s the dominant motif of the past 200 years of economic history, from the cotton gin to the washing machine to the car. Over and over again, as vast numbers of jobs have been destroyed, others have been created. And over and over, we’ve been terrible at envisioning what kinds of new jobs people would end up doing.
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In the tony northern suburbs of New York City, IBM Research is pushing super-smart computing into the realms of such professions as medicine, finance, and customer service. IBM’s efforts have resulted in Watson, a computer system best known for beating human champions on the game show Jeopardy! in 2011. That version of Watson now sits in a corner of a large data center at the research facility in Yorktown Heights, marked with a glowing plaque commemorating its glory days. Meanwhile, researchers there are already testing new generations of Watson in medicine, where the technology could help physicians diagnose diseases like cancer, evaluate patients, and prescribe treatments.
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Corporate America, for its part, certainly doesn’t seem to believe in the jobless future. If the rewards of automation were as immense as predicted, companies would be pouring money into new technology. But they’re not. Investments in software and IT grew more slowly over the past decade than the previous one. And capital investment, according to Mishel and Bivens, has grown more slowly since 2002 than in any other postwar period. That’s exactly the opposite of what you’d expect in a rapidly automating world. As for gadgets like Pepper, total spending on all robotics in the US was just $11.3 billion last year. That’s about a sixth of what Americans spend every year on their pets.
David Autor, an economist at MIT who has extensively studied the connections between jobs and technology, also doubts that technology could account for such an abrupt change in total employment. “There was a great sag in employment beginning in 2000. Something did change,” he says. “But no one knows the cause.” Moreover, he doubts that productivity has, in fact, risen robustly in the United States in the past decade (economists can disagree about that statistic because there are different ways of measuring and weighing economic inputs and outputs). If he’s right, it raises the possibility that poor job growth could be simply a result of a sluggish economy. The sudden slowdown in job creation “is a big puzzle,” he says, “but there’s not a lot of evidence it’s linked to computers.”
Imagine you’re the pilot of an old Cessna. You’re flying in bad weather, you can’t see the horizon, and a frantic, disoriented passenger is yelling that you’re headed straight for the ground. What do you do? No question: You trust your instruments—your altimeter, your compass, and your artificial horizon—to give you your actual bearings, and keep flying.
Perhaps the most damning piece of evidence, according to Brynjolfsson, is a chart that only an economist could love. In economics, productivity—the amount of economic value created for a given unit of input, such as an hour of labor—is a crucial indicator of growth and wealth creation. It is a measure of progress. On the chart Brynjolfsson likes to show, separate lines represent productivity and total employment in the United States. For years after World War II, the two lines closely tracked each other, with increases in jobs corresponding to increases in productivity. The pattern is clear: as businesses generated more value from their workers, the country as a whole became richer, which fueled more economic activity and created even more jobs. Then, beginning in 2000, the lines diverge; productivity continues to rise robustly, but employment suddenly wilts. By 2011, a significant gap appears between the two lines, showing economic growth with no parallel increase in job creation. Brynjolfsson and McAfee call it the “great decoupling.” And Brynjolfsson says he is confident that technology is behind both the healthy growth in productivity and the weak growth in jobs.
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Last year, the Japanese company SoftBank opened a cell phone store in Tokyo and staffed it entirely with sales associates named Pepper. This wasn’t as hard as it sounds, since all the Peppers were robots.
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